Episode 13: AI or Die - The Wake-Up Call for Tourism Organisations

AI is the new front desk for travel planning – and if your tourism business isn’t showing up in ChatGPT, Gemini, or Bing’s new AI results, you might already be invisible. 😬

In this episode, Fabienne Wintle and Liz Ward break down what AI-driven search really means for tourism organisations and how to future-proof your website and digital content.

You'll learn:
✅ Why travellers are ditching traditional search engines
✅ The unexpected resurgence of Bing (seriously!)
✅ What AI platforms like ChatGPT and Gemini are really looking for
✅ 6 actionable tips to boost your AI search visibility
✅ Why FAQs, fresh local insights, and storytelling matter more than ever

Whether you're a regional tourism body or a small operator, this episode is your must-have roadmap for surviving – and thriving – in the AI-powered travel era.

Hit play and start optimising today.